ClickFunnels is sales funnel builder that might be a great marketing tool for any agency business owner.
ClickFunnels for agencies lets you integrate a sales funnel into your agency website. This will not only help you with collecting new leads but also converting them more easily into potential customers. Besides this, you can offer them upsells and increase your customer value.
Let’s have a more in-depth overview of how ClickFunnels can help increase your agency revenues.
For any business to survive, you need to do two things effectively: generate leads and close clients.
Clickfunnels is one of the best ways to capture paid traffic from platforms such as Facebook, Google Ads, Instagram, and so on.
Using capture forms, ClickFunnels can help you collect contact information of leads who are interested in your clients’ services or products. Once you have the contact information, it’s easier to make follow-ups and convert the leads to clients.
Note, ClickFunnels has 22 pre-built types of funnels.
So, regardless of what industry your clients are in, you can be sure that some pre-built templates and funnels can help them generate leads.
Once you’ve captured the leads, you can set up a nurture email sequence on Actionetics.
Follow-up funnels are the email marketing platform on ClickFunnels.
The feature is only found on the Platinum plan, and that’s why you need to subscribe to the unlimited plan instead of the startup plan.
Because, once you have an email list, you can come up with email sequences that provide paid solutions to the list and you can make sales through the list without spending a dime on an advertisement.
And, your client’s ability to make sales from the list isn’t dependent on Google algorithm, Facebook Ad policy or any of those uncontrollable factors. Instead, it’s dependent on their ability to add value and sell to their email list.
Websites are good at disseminating information in blogs to educate your followers.
But, they are crappy sales tools. When lead lands on a website, if they land on the homepage, they barely find anything that is selling them what they’re looking for.
For example, if your clients are in the real estate industry, their website’s homepage has a beautiful picture of a home, a few listings, a few testimonials and several links and buttons to multiple other pages.
All these items aren’t designed to persuade a lead to convert. They are intended to convey information but not necessarily to convert leads to clients.
On the other hand, ClickFunnels captures leads on a landing page, opt-in page or capture page that gives the lead the exact information they’re looking for.
It captures the lead’s contact information and directs the lead into a funnel that is designed to only provide them with the information they’re looking for.
ClickFunnels makes it easier for each lead to finding a solution to their pain point. This increases the conversion rate and increases customer satisfaction.
What do I mean?
How many platforms cost your clients to run their businesses online?
My guess is:
How would they feel if you saved them all this stress and helped them to use a single platform to do most of these functions for a single cost?
Platinum plan on ClickFunnels can help them:
As an agency owner, you can choose to host all your clients’ sales funnels in a single account.
However, this can be tricky when your working contract with a client comes to an end. Also, it makes the client dependent on you, especially if they don’t know how to operate the account.
When you’re running Ads, consider using different pages for different audiences.
For example, if you are targeting an audience that already knows you and is eager to either sell or buy property, you can run the Ads from your realtor’s page.
However, if you are targeting an audience that is cold and probably one that has not decided to either buy or sell, consider running your Ads from a community page.
The copy of your Ads should also be targeted towards nudging the audience towards making the decision.
However, if you run pushy Ads from a realtors page onto this audience, you might repel them from even giving their contact details.
After a lead submits their phone number, do a phone call follow up with the hour. Doing a quick follow up will help you establish whether they have an urgent need for your services and also schedule a call, a tour, or an appointment as soon as the lead would like.
The more you delay, the more you give the lead time to consider other options, and the harder it will be to convert them. However, when you give them a call and get them to commit to the next step, you draw them closer to committing with you.